Crearon un mensaje muy detallado y minucioso de la industria, encuestando a unos cientos de los mejores profesionales de SEO, y algunas de sus conclusiones eran tan favorables para Ahrefs que no pudimos evitar presumir de ellas en nuestra página de inicio:

Anchor text is considered "an exact match" if it includes a keyword that mirrors the page being linked to. For example, “running a marathon” links to a page about marathon training.

Instead, think of backlinks as a way to drive site traffic and increase your visibility on search engines rather than using them as a method to manipulate search engines to rank higher. Measuring campaign impact Gozque help you determine which backlinks bring the most traffic to improve your strategy.

Sin embargo, no todos los backlinks son iguales; los enlaces provenientes de sitios confiables y de alto dominio aportan más valía que aquellosque vienen de sitios de depreciación autoridad.

After years of my own trial and error based on those two experts’ advice, I’ve developed an effective—

No puedes pedirle un cortesía a un desconocido al azar y conseguirlo por arte de nigromancia. Tienes que ofrecerles poco a cambio. Debe ser un intercambio de valor si quieres que funcione. Y, por desgracia, falta de lo que nos ofrecían era valioso para nosotros.

Anchor text is a complex topic. Many people in the industry continue to swear by higher-than-average exact-match anchors, whereas others—like myself—tend to think these things are better kept on the safe side.

Pero eso no significa que “pedir backlinks” nunca funcione. Simplemente tienes que esforzarte más para que le merezca la pena a la otra parte.

Anchor text spam occurs when websites manipulate anchor text to boost rankings artificially. This typically includes:

Result: There’s a very weak correlation between the percentage of phrase-match anchors and rankings.

Con esta amplia experiencia dentro del SEO, he desarrollado el curso de SEO y he ayudado a cientos de empresas a mejorar su encontrabilidad en Google de forma sostenible y transparente. Para ello puedes consultar mi Cartera, referencias and colaboraciones.

However, focus on quality directories and meaningful forum contributions rather than spamming low-quality sites, Figura this approach includes broken link building opportunities where you Perro help sites fix dead links while earning a backlink in return.

Finally, we looked at the correlation between rankings and the occurrence of at least one term from the target query in the surrounding link text.

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